How to engage brokerage clients through SEO and content creation
Unique, engaging and highly specific content can make you a trusted resource for buyers and sellers locally and regionally, Chicago broker David Marden writes
by David Marden May 16
Marketing listings through qualified buyer financing options
For real estate agents, highlighting diverse financing options is one of the easiest ways to attract more traffic to their listings. Clever's Luke Babich shares programs and options to know about
by Luke Babich May 16
Meet Alex 4o: The new, powerful AI business partner agents need
The rollout of the latest iteration of ChatGPT, calling itself Alex 4o, allows you and your business to do more than you ever thought possible. Author and trainer Bernice Ross shares the latest
by Bernice Ross May 16
Ullman Group launches into luxury with aid from Christie's Real Estate
A collaboration with Christie's International Real Estate Sereno has helped Ullman Group founder Cody Ullman get his new niche luxury brokerage off the ground and gain a foothold in California
by Lillian Dickerson May 15
Woodward Realty Group merges with Corcoran Baer & McIntosh
With the merger, 26 agents will join Corcoran Baer & McIntosh, bringing the combined firms' agent count to 130 across 7 offices in parts of New York and New Jersey, Inman has learned
by Lillian Dickerson May 15
How are you preparing for upcoming industry changes? Pulse
With settlement approvals and impending rule changes, we're wondering, what steps are you taking (if any) to get ready?
by Inman May 15
camera, livestream, video, video camera
Opinion
On the heels of the National Association of Realtors’ midyear meeting, broker-owner Teresa Boardman wonders why NAR doesn’t livestream (and engage) more members
by Teresa Boardman May 15
Sitzer judge indicates his support for proposed NAR settlement
Judge Stephen R. Bough said payouts and practice changes in NAR's deal, added to those in the Keller Williams, Anywhere and RE/MAX settlements, represent 'substantial benefits' for sellers
by Andrea V. Brambila May 14
Agents say their brokerage has their back amid commission chaos
The NAR settlement shook the industry, but agents overwhelmingly believe their brokerage has been an effective ally. It's a big win for brokerage training efforts
by Daniel Houston May 14
Virtual to brick-and-mortar: 5 brokerage models made for 2024
Take into account the way you like to work, your level of expertise and your desire for collaboration when considering the brokerage model that works best for you and your business
by Christy Murdock May 14
A blueprint for building a growth-oriented real estate team
It is crucial to put together the right team to keep growth going strong in today's real estate world. Here's how The Agency's Tara Scholl-Gettles did it
10 answers to the questions confused sellers are asking now
Opinion
The changing real estate landscape and media misinformation are creating confusion for homesellers. Mega-team leader Carl Medford lays out the facts so you can educate clients
by Carl Medford May 14
1,500-agent Tennessee real estate brokerage joins Compass
49-year-old Nashville brokerage Parks Real Estate has merged with Compass. The firm boasts 15 offices statewide and closed $6.25B in sales last year, according to an announcement Monday
by Marian McPherson May 13
What agents and brokers really want to tell each other: Intel survey
Agents and brokers talk. A lot. But what's left unsaid may be nearly as important. Intel analyzed survey responses of hundreds of real estate professionals for insights into an unbreakable bond
by Daniel Houston May 13
Getting loud about my heritage has shaped my life and career
Celebrate AAPI month with Atlanta team leader Amy Tep by taking the time to understand the many different types of people who are part of the AAPI community
by Amy Tep May 13
Your essential marketing toolkit for a post-NAR settlement landscape
Ready to transform the way you communicate your value to clients? Marketing expert Marci James helps you reshape the relationship through clear communication and exceptional results
by Marci James May 13