What you need to know to future-proof your business
The buyer's market is maturing. Be ready to change your mindset, and prepare to look for opportunities in the tumult of change
Jan 30
Opinion
Why it’s time to truly recognize real estate agents
Real estate agents never quit the hustle, and it's time to show them some appreciation
Jan 16
Why 2020 should be the year you go green
Being unaware of energy costs associated with housing could be a bigger mistake than not being an expert on smart home technology
Dec 31
The future isn't quite what I thought it would be
Homebuyers can get 3D tours and look up home histories, but the mortgage process is still painfully slow
Dec 12
‘Newsday’ investigation shows that fair housing training needs to be relatable
Let’s go beyond looking at laws and start building an awareness of what fair housing means in human terms
Nov 29
Opinion
Want happy, productive agents? Make their pay your priority
Getting paid promptly for your work is surprisingly hard in our high-tech world. Make it a priority for your agents to make sure they feel valued
Nov 15
Opinion
A decade of social media marketing: The good, the bad and the ugly
It's taken 10 years for the real estate industry to truly understand and embrace this method of marketing
Oct 31
Opinion
Who are Realtor association rules really protecting?
Our Realtor rules are often obscure, byzantine and confusing to consumers
Oct 17
Opinion
Will the real estate business become dystopian?
In a world of fierce competition, it's easy to imagine dystopian outcomes for our industry
Oct 3
Opinion
You’re the worst! 15 lessons I’ve learned from bad salespeople
Having to endure awful sales experiences reminds us what not to do when trying to land new business
Sep 19
Opinion
The real estate industry's legacy in modern segregation
A St. Paul real estate exhibit shines the spotlight on the legacy of racially restrictive deeds that prevented black homeownership
Aug 29
Opinion
Never underestimate the value of your knowledge about housing
Real estate agents ought to be familiar with the attributes of local housing inventory before anything else
Aug 15
Opinion
The one question you should ask yourself every day
Asking 'what could go wrong?' can help you prepare for the worst and make sure things go right
Aug 1
Opinion
Why the tech revolution has been overhyped
Despite the plethora of new tech and abundant online information, the fundamentals of the real estate transaction process remain the same
Jul 18
Opinion
Why everyone deserves a home that isn't made of cloth
There are multiple barriers to housing the homeless. Let's work on getting rid of some of them
Jul 5
Opinion
Don't be a broke agent: Learn to manage your money
If you don't have a budget or a plan, you can always make one today and start tracking your expenses
Jun 13
Opinion
Why I should have been disintermediated in 2005
Commission has always been negotiable, regardless of the new tech on the block. New business models are just creating smarter consumers, not displacing agents
May 31
Opinion
Why the biggest challenge to local real estate isn’t iBuyers
What consumers appear to need right now is housing, affordable housing, sustainable homeownership and fair housing — not homebuying and selling programs
May 16
Opinion
Why we need to get real about working with elderly clients
The number of elderly homeowners with dementia is likely to increase. We need to discuss how to transact with them ethically
May 2
Opinion
50 engaging blog ideas to connect with homeowners
Establish yourself as the expert by highlighting local insights, answering common questions and guiding sellers through the process
Apr 18