Tara-Nicholle Nelson

Contributor

Tara-Nicholle Nelson is a Real Estate Broker, Attorney and Accredited Buyer’s Representative. She is the Founder and Chief Visionary of www.REThinkRealEstate.com, the savvy woman’s real estate resource. Tara earned Bachelor’s and Master’s degrees in psychology from the California State University before attending University of California, Berkeley School of Law. She spent a decade honing her negotiating instincts and problem-solving skills during a multifaceted career focused on psychology and law. Inspired in part by her own struggles during home buying – as the 25-year-old single mom of two boys - and her observations of real estate deals gone wrong, Nelson quit her law practice and began selling residential real estate in the East San Francisco Bay area, specializing in Alameda and Contra Costa Counties. After a couple of years of keenly observing and resolving her clients’ common stresses – and distresses, Tara realized that several key niches, especially women and investors, were significantly under-served by the industry at large. With this in mind, she melded insights from her psychology background, legal and negotiating savvy, and property expertise to innovate a high-touch, education-focused real estate practice. Tara’s ground-breaking client education system injected predictability, calm and control to her clients’ real estate process and helped her coach many home buyers and investors to success. Tara’s first book, The Savvy Woman’s Homebuying Handbook: 150 Insider Secrets, Decision-Making Guides and Online Resources, plus the ONE Action Plan You Need, was released in 2007. Tara is also the author of Trillion Dollar Women: Use Your Power to Make Buying and Remodeling Decisions (Builder Books, 2008). Tara is also the Consumer Ambassador and Educator for real estate listings search site Trulia.com. Tara has been quoted as a real estate expert in many publications, including the New York Daily News, the New York Times, The Wall Street Journal, the Washington Post, and Realtor Magazine, and she is a regular real estate contributor on San Francisco ABC 7’s View From the Bay.

Return of the subprime credit card

Mood of the Market

Feb 23

A triple whammy for townhouse buyer

Home Sale Hindsight

Feb 19

HOA defaults derail financing

REThink Real Estate

Feb 18

Billboard vs. city: winner takes all

Law of the Land

Feb 17

Market forces: a comedic look

Book Review: 'The Cartoon Introduction to Economics'

Feb 16

Selling the 'walkability' factor

Mood of the Market

Feb 15

Why the high offer gets snubbed

Home Sale Hindsight

Feb 12

Underwater move-up strategies

REThink Real Estate

Feb 11

Shortcut to Easementsville

Law of the Land

Feb 10

Financial 'Zen' here we come

Book Review: 'One Year to an Organized Financial Life'

Feb 9

Walking real estate tightropes

Mood of the Market

Feb 8

Walkaway's Catch-22

Home Sale Hindsight

Feb 5

Homebuying in your 70s

REThink Real Estate

Feb 4

Buyers allege 'sick home' cover-up

Law of the Land

Feb 3

A page-turner for home sellers

Book Review: 'The Complete Idiot's Guide to Selling Your Home'

Feb 2

The 'walkaway' double standard

Mood of the Market

Feb 1

Homeowner 'rescue' a lose-lose

Home Sale Hindsight

Jan 29

FHA stigma vs. 'conventional' cost

REThink Real Estate

Jan 28

Drawing the line on cell towers

Law of the Land

Jan 27

Don't cry over empty piggybank

Book Review: 'The Personal Bankruptcy Answer Book'

Jan 26

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