Diversifying your marketing offering is not just about adopting new tactics, The Agency's Rainy Hake Austin writes. It's about meeting (and exceeding) the client’s changing expectations
Investing time and effort into community involvement, The Agency's Rainy Hake Austin writes, is a powerful strategy for personal branding in luxury real estate
We all want to grow and improve our services, The Agency's Rainy Hake Austin writes, and getting feedback is the first step in doing that
Navigating change in the dynamic real estate market, Rainy Hake Austin writes, demands a blend of self-awareness, strategic planning and effective utilization of support systems
Gaining traction in your market isn’t just about spending money. The Agency’s Rainy Hake Austin recommends focusing on creativity, authenticity, strategic thinking and these free marketing strategies
When you think about who you’re speaking to and what they want to hear, The Agency's Rainy Hake Austin writes, you’ll be rewarded with a full pipeline, satisfied customers and great ROI
By embracing and amplifying female voices, The Agency's Rainy Hake Austin writes, we can create a real estate industry that truly reflects the diversity and richness of the communities we serve
When you get clear on your mission and your brand's culture, The Agency's Rainy Hake Austin writes, you can create positive and sustainable initiatives as you forge community partnerships
Culture can make or break the experience of your team members or agents. The Agency's Rainy Hake Austin offers tips for optimizing its power
Challenging times are not a signal to retreat but an invitation to innovate and explore new avenues, writes Rainy Hake Austin. Embrace the learning opportunities they bring
The Agency President Rainy Hake Austin outlines the factors that offer an early indication it's time to rethink and switch up your marketing strategy for the new year
According to The Agency's Rainy Hake Austin, meeting the challenges of 2024 requires you to get in touch with an essential truth about the real estate business: You've never arrived
Knowing who you are and conveying your value with authenticity is an essential part of communicating with potential clients, writes The Agency's President Rainy Hake Austin
A full-service agent provides superior service and focuses on the client's best interest from beginning to end. That's what sets their performance apart
Summer is in full swing, and the real estate market is heating up along with the weather. It's time to update your marketing for the season
Mastering the art of delegation is a critical skill for leaders and an essential component of ascending the ranks in the real estate industry
A sense of team spirit between staff and agents boosts morale and makes clients feel like they have more resources at their disposal
As agents adjust to changing realities, brokers and team leaders should make it clear that opportunities for growth don’t go away just because the market is in a transition
Growth is great, but a business is only as strong as its foundation. As you scale up, continue to prioritize the things that matter most — your clients, your team and your brand
Leverage your knowledge to build your business. Here are a few creative ways of being the local expert in your own unique way