Representation is crucial when marketing to the 26 percent of individuals with disabilities. Here are ways to make your marketing more impactful and inclusive
Jul 28
Opinion
A lack of accessible housing may make it difficult for clients with disabilities to find the home they're looking for. Here's how to help
Jul 26
Opinion
Does your team have the tools in their tool box to assist consumers without being invasive or awkward? Preparation and education are key to building an inclusive and respectful business plan
Jul 25
Opinion
When it comes to diversity, equity and inclusion there are a lot of working parts to consider. How accessible is your office for consumers and potential team members?
Jul 24
Opinion
Are you thready for it? The Threads revolution is here whether you are ready or not. First impressions count, so don't waste this opportunity
Jul 7
Opinion
If where you call home is now in a state that bans abortion, your personal fertility plan may include how far you would have to drive to receive health care services
Jul 3
Opinion
In today's political climate, Realtors need to ask questions about why candidates are selected for funding, as many of them have a personal agenda that does not reflect the values of NAR
Jun 23
Opinion
Anti-wokeism is on the rise and seems to be escalating at a dangerous pace. As we move through Pride month, it's time to ask if we're doing enough to support Article 10 of the Code of Ethics
Jun 20
Opinion
With hundreds of comments on our coverage of Ralph Yarl's shooting, what does it say about door-knocking, and where do we go from here?
Jun 9
Opinion
Not sure what to get your favorite mom or 'office mom' for Mother's Day? Here are 5 things that are guaranteed to be on their wish list
May 12
Opinion
Potentially one in four of your customers face some mental or physical barrier when navigating life. Rachael Hite asks, if someone with a disability wanted to attend your next open house, would they be able to tour the property?
May 12
This wildly successful show just aired its series finale. Are you a super fan? Take this quiz to find out which sibling you are most like
Apr 28
Opinion
You told us it works and that you need to be safe while doing it. Here is what our readers (and the data) have to say about door-knocking for listings and new business
Apr 26
Opinion
A teenager was shot for being at the wrong address. Telling your agents to door-knock for new business is dated advice, and it could be deadly. It’s time to stop door-knocking
Apr 20
Opinion
Trainer Rachael Hite used the ultimate cheat to update her headshots — AI. 10 pics and a few days yielded 100 results. Here's what she learned and how it could save you money
Apr 8
Opinion
Inman Contributor Rachael Hite wrote 'I'm a real estate agent. You can't tell me what to wear on the job' back in February as a response to an agent-broker perspective article. She couldn't have predicted the outsized response that followed
Apr 6
Do we finally have a cure for 'a bad case of the Mondays'? Bare Minimum Mondays are less about slacking off and more about creating a sustainable energy and creativity for the whole week
Apr 1
There are 12 brand archetypes based on common themes, personality traits and marketing niches. Take our quiz to find out which one looks most like you
Mar 24
If the recent influx of agents dancing for views on their social channels gives you the ick, try these 5 short-form content ideas instead
Mar 8
Opinion
It’s time to recognize that the business of selling homes doesn’t require a blazer, but it does require personality and skills, and that is not one-size-fits-all
Feb 13