Opinion
With Zillow’s consumer pull and the ease of instant offers, the listing powerhouse is poised to dominate the iBuyer space
Now that online valuations are a commodity, Zillow needs to up the game, and its advantage is in its massive audience
Axel Springer going all in on online hybrid agents, in direct competition with its real estate agent customers, is the latest example of an evolving strategy
The international company is willing to invest tens-of-millions of dollars year after year to build market share — incurring big losses along the way
The real estate portal behemoth is a lead generation machine, and its recent foray into iBuying is no exception
Although not a full-scale retreat on Opendoor’s part, co-listing with agents is the strongest signal yet that agents are important to its current growth strategy
The basic idea behind network effects is that the more people that use a service, the more useful it is, and Zillow simply is on top in that respect
Real estate portals are in position to capture consumer demand for iBuying services because they are at the start of the consumer journey
New numbers from Phoenix show the real estate tech giant will make $9.3M on home sales this quarter, but still has lots of unsold inventory
It's not a binary thing, but what is clear is that Compass is less of a tech company than its peers
News Corp.'s acquisition of Opcity is huge because it has a referral fee business model where customers are worth 36x more than a lead
Opinion
Investors and entrepreneurs assuming that tech will disrupt the real estate industry in the same way it has with low-value, high-frequency transactions are taking a myopic view
Zillow is ramping up fast, buying 43 homes in the past 5 weeks, and the homes are more expensive than its Phoenix iBuyer competitors
The first public glimpse into Purplebricks' US launch
The UK-based flat-fee brokerage acquired DuProprio/ComFree, expanding into Canada and strengthening its position as online agency leader with global ambitions
The definitive source of data for iBuyers Opendoor, OfferPad and Zillow in their biggest market
There is movement from real estate portals towards getting directly involved in the transaction, putting them in direct competition with real estate agents
Opinion
If Zillow scales up to Opendoor’s volume levels, that’s $60 million in annual revenue
Opinion
The Premier Agent program hasn't reached maturity yet, but it appears to have hit its peak growth rate
