5 fads that are hitting the mark with affluent homebuyers and 5 that are past their expiration date
The burden of knowingly taking on the unknown can make the most fearless of buyers shake in their boots
Opinion
The soul-searching questions homesellers should ask before going FSBO
Opinion
We love our buyers — we just don't always love the things they do
Opinion
Pay close attention to the details, and you'll create a memorable first impression for every buyer
Opinion
Is brutal honesty is the best policy? Yes, but be careful how you phrase things
Opinion
Incentivize real estate agents to focus on quality and service over volume and sales
Anticipate, prepare, plan, and practice your responses again and again
Don't get lost in translation in the Sunshine State
'Auctioning' a home carries a great deal of responsibility for everyone involved
Proactive is the buzzword when addressing both cosmetic and mechanical components of a listing
Opinion
Management that fears or loathes hearing the truth need not apply
Which markets were hot, and which were not
Opinion
Technology will continue to revolutionize the real estate transaction
Buying a newly constructed home involves managing a big project
Opinion
Customer service does not mean bending over backward for unreasonable requests
Squash these issues before they derail the sale
Opinion
Weighing sellers' expectations against market realities can be a delicate dance
People don’t know what they don’t know, and what they do know is enough to create false perceptions
When in doubt, do the buyers’ work for them, and be as proactive as possible