Opinion
The Real Word: How are millennials shaping the market?
This week, Byron Lazine and Nicole White discuss how millennials are shaping the market, time-wasters agents should avoid and utilizing IG Reels
Feb 5
Opinion
The Real Word: Should agents stop building their brands?
This week, Byron Lazine and Nicole White discuss whether or not real estate agents should build their own brand, the 2021 market and the sale of Tommy Hilfiger’s Connecticut estate
Jan 29
Opinion
The Real Word: What did the 2020 migration study reveal?
This week, Byron Lazine and Nicole White discuss United Van Lines’ migration study, Greg Hague’s new venture and 2021’s real estate events
Jan 22
Opinion
The Real Word: 5 more trends from the 2021 Swanepoel Trends Report
This week, Byron Lazine and Nicole White discuss the remaining 5 trends from this year's edition of the Swanepoel Trends Report
Jan 15
Opinion
The Real Word: 4 trends from the 2021 Swanepoel Trends Report
This week, Byron Lazine and Nicole White discuss a handful of trends from this year's edition of the Swanepoel Trends Report, often described as one of the most comprehensive pieces of real estate literature to be published every year
Jan 8
Opinion
The Real Word: What to expect in 2021
This week, Byron Lazine and Nicole White discuss economists' 2021 predictions, the sale of Michael Jackson’s Neverland Ranch and the Swanepoel Trends Report
Dec 31
Opinion
The Real Word: Did Brad Inman's 2020 predictions come true?
This week, Byron Lazine and Nicole White discuss Brad Inman's predictions from last year, how home design could change and top social media trends for 2021
Dec 24
Opinion
The Real Word: How to stretch your lead gen budget
This week, Byron Lazine and Nicole White discuss lead generation budget, HousingWire’s media move and Netflix’s contribution to end systemic racism
Dec 18
Opinion
The Real Word: Looking at one economist's 2021 forecast
This week, Byron Lazine and Nicole White discuss the 2021 forecast from a chief economist, how to deal with overpriced listings and what to look for when outsourcing marketing
Dec 11
Opinion
The Real Word: Did this listing video go too far?
This week, Byron Lazine and Nicole White discuss the listing video that elicited shocked responses from viewers and agents, things the real estate industry should be grateful for and CoStar’s acquisition
Dec 4
Opinion
The Real Word: Verify your sources always
This week, Byron Lazine and Nicole White discuss why agents need to verify their sources, how to update a home and holiday emails
Nov 27
Opinion
The Real Word: How will a vaccine affect the housing market?
This week, Byron Lazine and Nicole White discuss how a vaccine might impact the housing market and NAR’s new ethics changes
Nov 20
Opinion
The Real Word: What's NAR's new stance on school rankings?
This week, Byron Lazine and Nicole White discuss NAR’s stance on school rankings, mistakes new agents make and where sellers should put their TV
Nov 13
Opinion
The Real Word: Is this Zillow's biggest threat?
This week, Byron Lazine and Nicole White discuss the company Zillow fears and why a viral video caused Corcoran to drop an agent
Nov 9
Opinion
The Real Word: Did a chabot just replace an agent?
This week, Byron Lazine and Nicole White discuss a buyer who purchased a home with a robot, odd seller contingencies, and a ski-in, ski-out VRBO cabin
Oct 30
Opinion
The Real Word: Hidden seller costs every agent should disclose
This week, Byron Lazine and Nicole White discuss why agents need to disclose all costs to sellers, how buyers are using Airbnb rentals and the best branded gifts
Oct 23
Opinion
The Real Word: How efficient are agents?
This week, Byron Lazine and Nicole White discuss why you shouldn’t ignore Zillow, how inbound moves have shifted and Ryan Serhant’s new brokerage
Oct 16
Opinion
The Real Word: NAR buyer commission lawsuit continues
This week, Byron Lazine and Nicole White discuss NAR’s buyer commission lawsuit, working with out-of-state buyers and a new trend in luxury real estate
Oct 9
Opinion
The Real Word: Zillow to hire agents — now what?
This week, Byron Lazine and Nicole White discuss Zillow’s latest announcement, Netflix’s new social media docudrama and America’s largest artificial surf park
Oct 2
Opinion
The Real Word: Should agents disclose referral fees?
This week, Byron Lazine and Nicole White discuss the importance of disclosing referral fees, markets in trouble and ways to use TikTok for business
Sep 25