October is Luxury Month on Inman. Inman Handbooks offer deep dives on luxury marketing and agent branding, luxury staging, referrals, and more. We’re thinking about what luxury means now, examining how the pandemic is reshaping the needs of luxury buyers, and talking to top luxury agents, all month long.
Pulse is a recurring column where we ask for readers’ takes on varying topics in a weekly survey and report back with our findings.
As we’ve mentioned last week, your success as a luxury real estate agent largely depends on your database — the elite network of clients, vendors, other agents and industry professionals you know and trust.
But building that network is no easy feat. That’s why, last week, we asked our readers to share their best pieces of advice when it comes to building and cultivating reliable connections in the high-end real estate sector.
The answers were sparse — cue the crickets! (That said, we believe your sea of responses to our initial Pulse question, which did include tips on network-building, more than made up for it). However, the two short-and-sweet answers we did receive seem to hit the nail on the head. Here’s what you had to say.
- Be where they are — and network!
- Raise your expectations to the valuation you hope to achieve, and embrace quality in everything — from the way you look and what you drive to your marketing platform.
What did we miss? Please share your thoughts in the comments section below.
Editor’s note: These responses were given anonymously and, therefore, are not attributed to anyone specifically. Responses were also edited for grammar and clarity. Inman doesn’t endorse any specific method and regulations may vary from state to state.