Inman

Pulse: How have you pivoted your business plan in this unique time?


In challenging times, it’s a smart idea to revisit the fundamentals of good business. This April, go Back to Basics with Inman.

Pulse is a recurring column where we ask for readers’ takes on varying topics in a weekly survey and report back with our findings.

When the going gets tough, it’s always best to look to one another for advice, counsel and ideas on best practices. After all, we’re all in this together.

To navigate these trying times, businesses across the country are quickly shifting gears and reordering their strategies for survival. So, this week, we’re asking you, our readers: How have you pivoted your business plan to adapt to today’s challenges? 

You can talk about tweaks and adjustments you’ve made to any aspect of your business plan — your mission statement, marketing practices, financial plan or lead nurturing strategy. What you highlight is totally up to you.

We’ll compile a list of the top responses and post them on Inman next Tuesday.