Inman

How to create a client base as a new agent

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If you’re a new agent, how do you create a client base? In this video, Peter Lorimer of PLG Estates gives advice to newbies on creating a database.

One of the biggest hurdles for a brand new agent is: where the heck am I going to get all of my clients?

The first tool you’re going to have to develop is a client database.

Where do you get those people?

Well there are many ways to go, but I like to start with people I know. When I was a new agent, I found it was much easier and I got much better results when I started with people I knew — who already knew and trusted me.

Don’t forget to include your social media followers. You already have a database there.

Collect all those names, put them into a spreadsheet and move them into your CRM (customer relationship management system).

Then you’ll have your first client database. Now give it some TLC.