Here were the most popular stories on Inman this past week:
10. Have the rules of marketing changed — and if so, in what ways?
9. There’s one demographic that’s still very receptive to direct mail. Can you guess which?
8. Allegations of wrongdoing in a dual-agent transaction in Malibu could set a new precedent.
6. Just getting started in the business? Here’s how you set yourself up as a neighborhood expert.
5. Identify your “lead domino” to avoid self-sabotage and ensure success.
4. Is social media worth the time investment? An Inman Special Report digs deep.
2. The National Association of Realtors has banned Zillow Group from its 2016 events.
1. You’ve probably heard it a million times: “My friend is a Realtor.” Here are seven ways to respond.