8 horrible real estate marketing ideas you must avoid (and laugh at!)

Ready to amp up your real estate marketing efforts and dominate this spring market? We all know that creative marketing is needed to differentiate yourself from the competition. From SEO to Facebook to growth hacking, understanding the full marketing stack online is paramount. While you are coming up with a way to share your message, be sure to steer clear of these horrible real estate marketing ideas!

1. Insulting freebies
2. Profanity
3. Suggestive photos
4. Wonky MLS pics
5. Random offers
6. Too good to be true offers
7. Confusing language
8.  Inappropriate(?) imagery

1. Insulting freebies: Including incentives and gifts are great, but wouldn't buyers prefer more than just a pizza after making one of the largest purchases of their lives? Photo by: The Real Deal

2. Profanity: Using profanity is immature. Photo by: Ellen.com

3. Suggestive photos: What are you selling? Suggestive photos are not professional. Photo by: news.buzzbuzzhome.com

4. Wonky MLS pics: Make sure your MLS photos look great! Photo by: Buzzfeed.com

5. Random offers: Oh goody! A tattoo when I buy my house! Photo by: Ellen.com

6. Too good to be true offers: What's the catch? Photo by: Makeuseof.com

7. Confusing language: Make sure your advertising is clear! Photo by: Pinterest

8. Inappropriate(?) imagery: No comment! Photo by: Trianglerealestateschool.com

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At the end of the day, we’ve got to give them credit for thinking out of the box and doing something different!

Debbie Biery is the Expansion Ambassador with eXp Realty. You can follow her on Twitter or LinkedIn.

Email Debbie Biery.