Takeaways:
- To make more money in real estate, you might not need more leads, you might just need to manage your leads more effectively.
- You want to focus your best energies on the best prospects you find, which is where prequalification comes in.
- This is the process of determining who’s ready to do business and who’s not — and then applying yourself to assist those who are ready to accept your help.
Want to make more money in real estate? Of course you do! For most agents, this leads to a focus on lead generation, but after decades of coaching agents across the country, we’ve found that most agents don’t need more leads — they need to be more effective at managing the leads they’re already generating.
Most agents with even a bit of experience have no trouble generating leads — but are those leads worth your valuable time or are they just wasting it? You want to focus your best energies on the best prospects you find, which is where prequalification comes in.
Simply put, this is the process of determining who’s ready to do business and who’s not — and then applying yourself to assist those who are ready to accept your help.
Today we’re discussing buyer and seller prequalification, and Tim and Julie Harris will be sharing scripts and strategies you can use to help identify the valuable, motivated, qualified leads worth investing time in. In today’s world of “paid leads,” this is more valuable than ever — only 1 in 20 of your buyer leads is going to convert. Shouldn’t you focus on identifying the most likely prospect?
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Tim and Julie Harris have over 20 years’ experience in real estate. Learn more about their real estate coaching and training programs at timandjulieharris.com, or schedule a free coaching call with them at freecoachingcallsforagents.com.