Aleksandra Scepanovic, managing director of New York City-based Ideal Properties Group, recently made a triumphant statement about the role of women in real estate.
Her brokerage, she said, has “proven that women are not just shattering the glass ceiling but we have effortlessly debunked a general misconception that male superiority exists.”
Well, all right! Tell us more!
Scepanovic bases the claim on a recent analysis conducted by Ideal Properties Group. The study revealed that 100 percent of all listings in “Brooklyn Brownstone” priced between $500,000 and $999,000 were represented by an individual female agent or by a team of agents led by a female.
Source: Ideal Properties Group
“Brooklyn Brownstone” is sometimes used to refer to southern Brooklyn, but there don’t appear to be formal boundaries associated with the territory.
Ideal Property Group uses “Brooklyn Brownstone” to refer to an area encompassing neighborhoods in both South and North Brooklyn.
Skeptics might note that Ideal Property Group’s ability to draw its own boundaries for “Brooklyn Brownstone” and choose what price ranges to group gender data under may have helped the brokerage generate some particularly compelling statistics.
But one thing’s for sure: The analysis still shows that female real estate agents have cornered many local markets in Brooklyn.
“The fact that females are increasingly the backbone of the real estate brokerage world has slowly but surely come to light in the past few years,” Scepanovic said in a statement.
Women also lead two-agent teams more often than men, and are much less likely to represent lower-priced properties than men in Brooklyn Brownstone, the study found.
Regardless of asset class, within the group of listings represented by two-agent teams in Brooklyn Brownstone, the number of female agents leading marketing and sales efforts was 59 percent.
Boys’ clubs are few and far between in Brooklyn real estate, the study found. Only 10 percent of three-person teams representing listings in Brooklyn Brownstone were all male.
Look at properties listed above $1 million and the ratio of male to female agents suddenly comes close to evening out, with female agents or teams led by female agents representing between 54 and 57 percent of listings.
The study also suggests that female agents tend to shun less expensive properties. Only 2 out of 10 properties listed at less than $500,000 were represented by females agents.
Why are women completely killing it in Brooklyn real estate? Any guesses?
