Inman

2 huge MLSs buy popular CMA tool for their members

The tens of thousands of members of My Florida Regional MLS and Atlanta-based First Multiple Listing Service now receive the popular cloud-based comparative market analysis tool, Cloud CMA, for free.

By adding the 41,000-plus members of the large Maitland, Florida-based MLS and the 27,000-plus members of the big Atlanta MLS to the tally, more than 210,000 real estate agents now receive Cloud CMA as a free MLS member benefit, according to the tool’s maker, W&R Studios.

Cloud CMA merges MLS data from real estate portals and other sites like Walk Score and Yelp in the reports it allows agents, in addition to brokerages and agent teams, to produce for their clients.

“Offering Cloud CMA as a core service for each of our 41,000 customers supports MFRMLS’ mission to provide the best industry tools that help our members connect with buyers and sellers,” said MFRMLS CEO Merri Jo Cowen in a statement.

“By offering Cloud CMA as a free benefit to our membership, we are furthering our initiatives of providing agents and brokers with the tools they need to grow their businesses,” said FMLS President Cantey Davis.

Email Paul Hagey.