Inman

Can the kind of ‘stuff’ Leigh Brown says really help you sell houses?

Screen shot from Leigh Brown video.

Leigh Brown, broker-owner of Re/Max Executive Realty in Concord, North Carolina, has already stated for the record her belief that “the best way to get more business is to be your most outrageously authentic self.”

Now Brown has put out a video promoting her real estate training and coaching services that portrays just how outrageously authentic she can be.

Imagine saying this to a seller with unrealistic expectations about what they might get for their house:

“Now, the numbers we talked about weren’t really the numbers you want, but you know what? We can piss in one hand, and want in the other one, and which one’s going to fill up first?”

What’s your take? Can real estate brokers and agents with big personalities use them to their advantage? Would this work for you? Participate in the discussion below.