By MICHAEL KRISA
Editor’s note: This video is republished with permission of Michael Krisa, aka That Interview Guy, and Real Estate Unplugged TV. View the original video here.
Krisstina Wise, principal and broker for Austin, Texas-based The GoodLife Team, shares her thoughts and strategies on using Twitter.
Wise, whose company received an Inman Innovator Award this year, is not a social networking guru — she is a practicing broker. And she is actually generating leads, building a responsive following, engaging her clients and generating a positive cash flow. In addition to leading her real estate company, Wise also is active as a real estate trainer, speaker and coach.
Wise in 1998 launched Agent Elf, a pioneering real estate systems management and customer relationship management software tool.
Her Web strategy for The GoodLife Team integrates search engines, third-party real estate sites and social networks and embraces a range of communications tools including podcasts, live chat and text messaging.
Copyright 2010 Real Estate Unplugged TV
