Inman

Mobile sites get ‘QuickFind’ MLS tool

Homebuyers with Web-enabled mobile phones can find listing information on any property in their area by entering the first few numbers of an address into agent Web sites optimized for mobile devices by mobiManage.

Tulsa, Okla.-based mobiManage says the latest version of its mobile Web sites for agents, mobiAgent Version 3.0, features a QuickFind MLS search field. After entering the first few numbers of an address, buyers can view all the standard multiple listing service information, including photos and Google Mobile map location links, as well as the agent’s e-mail address and click-to-call phone number.

The application allows buyers to save properties they are interested in, which automatically sends an e-mail to the agent listing the buyer’s name, phone number, and the property of interest. In addition, each mobiAgent site includes mobile analytics so agents can track how often a property has been viewed, forwarded or saved.

Agents can upload and manage their properties through a Web-based content management system, giving them the ability to set their properties apart as featured properties. The company says its mobiAgent mobile sites work on any Internet-capable mobile device, including iPhone, BlackBerry, Palm, and RAZRs, and do not require downloads to use or manage.

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