Ogilvy New York will move its entire New York advertising and public relations agency and New York-based operating units to 636 11th Avenue in 2009, the company announced this week after signing a long-term lease.
Ogilvy, whose clients include such well-known brands as American Express, Ford, Kodak and Morgan Stanley, will occupy all of the 11-story, 554,800-square-foot building that encompasses the entire eastern block on 11th Avenue between West 46th and West 47th streets.
The building, owned by The Hakimian Organization and its partners Peykar Brothers Realty & Gorjian Properties, will carry the “Ogilvy” name. Ogilvy has hired architect Gensler to reconfigure and design the space according to the agency’s specifications. The building will house all of Ogilvy’s New York-based companies and employees in one building, including Ogilvy & Mather Advertising, OgilvyOne, OgilvyInteractive, Neo@Ogilvy, OgilvyPR, OgilvyAction, the Brand Integration Group, RedWorks and Ogilvy Healthworld.
The agency will work with Gensler and other partners to bring the best energy-efficient attributes to the space, which originally housed the Auerbach Chocolate factor when it opened in 1913. “Sustainability is a key priority for Ogilvy,” said Gunther Schumacher, Ogilvy’s chief business operations officer. “We are working very closely with The Hakimian Organization to make the ‘Candy Factory’ a green building and get it LEED certified.”
Ogilvy expects to move to the new space in the spring of 2009.
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