A Realtor working buyers and sellers, real estate blogger/analyst and occasional speaker in living and working in the Charlottesville, Virginia region.
I write a local real estate blog focused on local real estate, growth and politics and national industry trends and contribute to AgentGenius.
Fantastic post but for one thing - I disagree that agents' destruction of the brokers' brand is necessarily a bad thing. From my little corner of being part of a small office, part of a C21 franchise, my clients either don't know or care what my company name is. I am the brand, and this trend of agents becoming more valuable than the brokers will only continue. Many brokers are facilitators and liability shields for their agents and do not offer much to the experienced/successful agents. They should be courting these agents with vigor, as these independent agents represent the future of the industry. (that, and likely salaried agents as well.) Regarding everything else you said - Amen. Jim Duncan 434-242-7140 http://www.realcentralva.com Realtor/Blogger
The AP leaps down the path to irrelevance. This is an interesting article as well. http://techdirt.com/articles/20080617/0740561432.shtml Jim Duncan 434-242-7140 http://www.realcentralva.com Realtor/Blogger
A question for clarity - is this
"If you haven't you learned by now, time (or a lack there of) can drastically influence the success of Real Estate agent We all know the first agent who speaks to a buyer prospect gets the commission 90+ percent of the time." a published stat, or anecdotal? Technology is absolutely crucial to be integrated into today's market(ing) but I am finding that today's younger buyers value good information more than tech skills. Granted - you won't get the buyers if you don't use the tech, but Gen Y Googles *everything* - and they ask their parents - and they blog about it. They vet *everything* - and that is what I perceive to be the most important shift in today's buyer. Jim Duncan 434-242-7140 http://www.realcentralva.com Realtor/Blogger
